A lesson in the co-opting of fly fishing terminology

The Caucasian Wide Recievers of Association of America have launched a new campaign using some familiar terminology: “Catch And Release:Getting Stereotypes on the Hook and Letting Go of Predjudice”—aims to fight discrimination by turning the tables on the conventional perceptions of white wide receivers versus their predominantly African American counterparts. The tools: a website, a dream, and a series of pamphlets Sembler hopes to distribute at high schools across the nation.
Money Quote:

“The story’s always the same. Possession receiver. Deceptive speed. Good blocker. White wide receivers are always discriminated against in the same terms. It’s a national problem, and we’re taking steps to fight this on its own terms.”